Pass Microsoft MB-220 Exam Info and Free Practice Test
New 2022 Latest Questions MB-220 Dumps - Use Updated Microsoft Exam
Learning Path 3
The course is known as “Manage Events in Dynamics 365 Marketing”. To complete it, the students must have prior knowledge of navigation in Dynamics 365 and marketing concepts. This learning path helps the candidates gain an understanding of the tasks listed below:
- Advanced event management features
- Creating a webinar event
- Creating an on-site event
- Promoting events, managing check-ins and registration, as well as reviewing results
Topics of MB-220: Microsoft Dynamics 365 Marketing Exam
Candidates must know the exam topics before they start of preparation. because it will really help them in hitting the core. Our Microsoft MB-220 exam dumps will include the following topics:
1. Configure marketing applications (5-10%)
Configure marketing settings
- Configure quota limits
- Configure the privacy banner
- Define default matching strategies
- Configure Marketing Business Units
- Verify organization and business management settings
- Create templates
- Configure Campaign & Materials Approval Workflow
- Configure settings for landing pages
- Configure data protection tools
- Configure event settings
- Manage keywords for images for an organization
2. Manage segments and lists (10-15%)
Implement global distribution and high availability
- Configure dynamic segments using Designer, Flow, or Query
- Determine segment type
- Create market segments
- Combine segments using union, exclude, or intersect logic
- Create and manage segments
Create and manage subscription centers and lists
- Determine usage scenarios for subscription lists
- Create a subscription list
- Add a subscription list or lists to a form
- Create a segment based on a subscription list
- Create and manage Subscription Center
3. Create and manage marketing forms and pages (10-15%)
Create marketing forms
- Determine form requirements and limitations
- Create new fields to add to marketing forms
- Create a marketing form using a template
Create and manage marketing pages
- Preview and validate marketing pages
- Determine which marketing page type to use
- Implement dedicated marketing page blocks
- Create and use dynamic test links
4. Manage leads (10-15%)
Create and manage leads
- Create leads manually or automatically
- Create and manage leads and lead segments through parent contacts/accounts
- Create and manage leads through social content
- Synchronize leads from LinkedIn by using the LinkedIn connector
Create and assess sales readiness
- Set up condition models
- Create and manage Lead Scoring Models
- Configure thresholds
- Create explicit and implicit scoring conditions
- Create compound conditions
5. Create and manage marketing emails (10-15%)
Create email messages
- Add dynamic content to email messages
- Create A/B Emails
- Define mandatory fields
- Send messages through send now
- Integrate marketing pages with marketing emails
Publish and manage email messages
- Preview and test dynamic messages
- Validate and publish messages
- Edit Go live emails
6. Manage customer journeys (15-20%)
Create customer journeys
- Implement targets
- Determine template types
- Implement content types
- Implement activity and launch workflow options
Publish and manage customer journeys
- Edit live customer journeys
- Validate and publish a customer journey
7. Manage events and webinars (10-15%)
Create and manage events
- Manage Event Forms
- Manage speakers, registration, waitlists, and attendees
- Set up agendas, including internal and external tracks
- Manage vendors, logistics, and accommodations
- Create an event team
Create and manage webinars
- Determine webinar types
- Configure webinar options
8. Configure and analyze customer responses (10-15%)
Create and manage surveys and survey responses
- Publish surveys for customer journeys
- Configure response routing
- Identify survey question types
- Preview and test surveys
Manage Customer Insights
- Analyze email insights
- Analyze contacts' responses in Excel
- Analyze customer journey insights
- Analyze website insights
- Analyze redirect URL insights
- Analyze lead insights
- Analyze lead scoring model insights
- Determine report types
NEW QUESTION 67
You are setting up a small workshop event. The event will have one session and one speaker.
After you create the event, session and speaker engagement record, you want to publish the event to the event
portal.
How should you publish the event?
- A. Publish the session. The event and speaker will publish automatically.
- B. Publish the event, session and speaker manually.
- C. Publish the event. The session and speaker will publish automatically.
- D. Publish the event and session separately. Speaker will publish automatically.
Answer: D
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal
NEW QUESTION 68
You are the marketing manager at Contoso, Ltd. Your team has created a survey and sent it out through email
for responses.
You would like to export the responses for further analysis.
Which export file format should be used to complete this task?
- A. pdf
- B. docx
- C. csv
- D. xml
Answer: C
Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-voice/survey-report
NEW QUESTION 69
You are a marketing professional who is marketing to an engineering segment.
You need to create a new field for a marketing form. The new field needs to be a number that can support a level of precision up to 7 decimal places.
Which field type should you use?
- A. Floating Point Number
- B. Decimal Number
- C. Whole Number
- D. Single Line on the Text
Answer: B
Explanation:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/customize/types-of-fields
NEW QUESTION 70
You are a marketing professional who is marketing to an engineering segment.
You need to create a new field for a marketing form. The new field needs to be a number that can support a level of precision up to 7 decimal places.
Which field type should you use?
- A. Floating Point Number
- B. Decimal Number
- C. Whole Number
- D. Single Line on the Text
Answer: B
Explanation:
References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/customize/types-of-fields
NEW QUESTION 71
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
The corporate marketing team has developed a branding strategy that includes five mandatory components and visual requirements that must be incorporated for all materials.
The VP of Marketing, who receives a copy of each email sent, has recently seen some emails that do not adhere to all five standards.
You need to ensure that future emails adhere to these standards.
Solution: You create an approval process on the template records. You restrict usable templates to only those that have been approved.
Does this meet the goal?
- A. Yes
- B. No
Answer: A
Explanation:
Section: Topic 1, Configure marketing applications
NEW QUESTION 72
Note: In this section, you will see one or more sets of questions with the same scenario and problem.
Each question presents a unique solution to the problem, and you must determine whether the solution
meets the stated goals. More than one solution might solve the problem. It is also possible that none of
the solutions solve the problem.
You are a Dynamics 365 functional consultant for Contoso Ltd. Contoso has multiple Facebook pages for
products and services. Your marketing team has issued a help ticket stating that their Facebook Marketing
posts have stopped working as of yesterday.
Solution: You reauthorize the Facebook social posting configuration to resolve the ticket.
Does this meet your goal?
- A. Yes
- B. No
Answer: A
Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/mkt-settings-social-media
NEW QUESTION 73
In preparing for going live with your customer journey you select "Check for Errors" in the command bar.
Which three functions does this command provide? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. checks for common errors and shows an error message with advice for fixing them
- B. makes sure all required marketing emails and pages are assigned and published
- C. checks for active links to the marketing services that host your email messages
- D. checks to ensure prerequisites are met
- E. makes sure all required target segment(s) meet your goals
Answer: A,B,D
Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/customer-journeys-createautomated-campaigns
NEW QUESTION 74
You are setting up a small workshop event. The event will have one session and one speaker.
After you create the event, session and speaker engagement record, you want to publish the event to the event portal.
How should you publish the event?
- A. Publish the session. The event and speaker will publish automatically.
- B. Publish the event, session and speaker manually.
- C. Publish the event. The session and speaker will publish automatically.
- D. Publish the event and session separately. Speaker will publish automatically.
Answer: D
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal
NEW QUESTION 75
DRAG DROP
Your marketing department has provided you with the information you need to create a dynamic market segment.
Which tool should you use for each type of design? To answer, drag the appropriate tool to the correct type of design. Each tool may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Select and Place:
Answer:
Explanation:
Section: Topic 2, Manage segments and lists
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-segment
NEW QUESTION 76 
Your marketing department has provided you with the information you need to create a dynamic market
segment.
Which tool should you use for each type of design? To answer, drag the appropriate tool to the correct type of
design. Each tool may be used once, more than once or not at all. You may need to drag the split bar between
panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-segment
NEW QUESTION 77 
You need to create a lead scoring model based upon fixed rules as well as behavior rules.
Which scenario corresponds to each rule type? To answer, drag each scenario to the appropriate rule type.
Each scenario may be used once, more than once or not at all. You may need to drag the split bar between
panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/score-manage-leads
NEW QUESTION 78
Note: This question is part of a series of questions that present the same scenario. Which question in the series
contains a unique solution that might meet the stated goals. Some question sets might have more than one
correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions
will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they
wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use
in order to correctly help your marketing team to understand the difference between Traditional Emails and
Marketing Emails.
Solution: You tell the team that Traditional Emails are hosted on the Dynamics 365 server.
Does this meet the goal?
- A. No
- B. Yes
Answer: A
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails
NEW QUESTION 79
You are a Dynamics administrator that is setting up Dynamics for Marketing for your organization.
You need to configure Dynamics for Marketing to work with your webinar provider and create a webinar event.
Which four steps should you take, in sequence, to complete your task? (Choose four.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/events-settings
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-webinar
NEW QUESTION 80
You are the administrator for your company's Dynamics 365 for Marketing application. You are responsible
for ensuring that the current constraints of your subscription are not exceeded.
You want to establish monitoring for the critical components that drive additional subscription costs.
Which three subscription limits can you monitor at Settings > Advanced Settings > Others > Quota Limits?
(Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
- A. the total number of inbox previews that your company has used this month and the total number of
inbox previews remaining in the month - B. the total number of emails that your company has sent this month and the total number of emails
remaining in the month - C. the total number of marketing contacts that you can have in your database according to your current
Dynamics 365 for Marketing subscription - D. the total number of surveys that your company has sent this month and the total number of surveys
remaining in the month - E. the total number of marketing contacts that you can have in your database according to your current
Dynamics 365 for Marketing subscription and the number of contacts remaining in your subscription
Answer: A,B,C
NEW QUESTION 81
You are setting up a simple webinar with a webinar provider.
For this event, you can leverage two speakers. Additionally, you will assign one room and will publish the
event to your event portal for your audience to register for the session.
Which five actions should you perform in sequence to configure the webinar? To answer, move the
appropriate actions from the list of actions to the answer area and arrange them in the correct order.
NOTE: More than one order of answer choices is correct. You will receive credit for any of the correct orders
you select.
Answer:
Explanation:
Explanation
Application Description automatically generated with medium confidence
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/events-settings
NEW QUESTION 82
You need to create a marketing form.
Which three form types can you use? Each correct answer presents a complete solution.
- A. forward to a friend
- B. landing page
- C. subscription list
- D. subscription center
- E. event registration
Answer: A,B,D
NEW QUESTION 83
You need to extend the dynamic content scripting features in marketing emails by adding JavaScript code.
Which JavaScript library should you use?
- A. Handlebars.js
- B. Dust.js
- C. Squirrelly.js
- D. Pure.js
Answer: A
NEW QUESTION 84 
You are a content creator and you often need to add dynamic content to your emails.
You need to be able to know which data source to use to add various types of content available using
assist-edit.
Which data source should you use to add the content types listed? To answer, drag the appropriate data source
to the appropriate content type. Each data source may be used once, more than once and not at all. You may
need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/dynamic-email-content
NEW QUESTION 85 
You are an administrator working on a marketing campaign.
You need to understand the various types of digital content that are available for use with marketing.
Which Content Types match with the Purposes that are listed? To answer, drag the appropriate Content Type to the correct purpose. Each Content Type may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation
NEW QUESTION 86 
You are an event coordinator for a company.
You are creating a multi-day conference event that will include multiple sessions and tracks.
For each use case shown below, which track type should be used? To answer, drag each use case to the
appropriate track type. Each use case may be used once, more than once or not at all. You may need to drag
the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event
NEW QUESTION 87 
Your company is expanding its service offering to people who live in Europe.
You must configure your marketing system for compliance with European privacy requirements.
Which three activities should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/gdpr
NEW QUESTION 88 
When creating customer journeys the correct steps must be followed in order to ensure the results you receive
are as expected.
Which five actions are required, in sequence, to create a complete customer journey? To answer, move the
appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Answer:
Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-simple-customer-journey
NEW QUESTION 89
......
What Are Skills Covered in Official Exam?
The Microsoft MB-220 validation tries to educate the test-taker about a wide range of topics. Concepts like marketing configuration application, creating & managing the marketing form, and customer journey are explained easily. Overall, there are eight domains included in this exam:
- Marketing app configurations
Skills essential for configuring portal integration, social media, data protection tools, portal integration, and templates can be gained effectively in this first exam domain.
- Customer journey control
An in-service marketing consultant can hone his skills in customer journey management in such a scope. How to publish a customer journey, implement targets, and determine content types are covered by such a topic.
- Marketing forms and pages
Creating marketing forms and marketing pages is the focused learning on the third portion. Creating & adding content, adding forms, and many other functions related to the marketing forms and pages are the learning outcomes here.
- Segments and lists and their management
A fundamental understanding of managing segments and subscription center lists is covered in an extensive manner in this objective.
Latest MB-220 Exam Dumps Microsoft Exam: https://pass4sure.test4cram.com/MB-220_real-exam-dumps.html